Monday 2 April 2012

Question Five


The obvious main way to attract my Target Audience would be through my front cover as that would be what they'd see first when my magazine is on the shelf next to the others. Therefore I chose a relatively strong picture for my front cover as I needed my model to stand out and really sell the purpose and idea behind my magazine. As previously discussed the type of audience that would appeal to my magazine would be interested in indie/music and have a range of fashion icons and styles I thought it'd be crucial to in a way underdress my model. This is because I wanted the main focus to be on the attitude of her face which relates to the rebellious image of the music genre.

 

 











The lighting contributes to the photo and meant that little editing had to be done as she was wearing bold colours and her make-up was also done so that as little editing and airbrushing would be needed as possible. Even though the audience may not be able to tell I wanted to do as little editing as possible to my model to make her appear as natural as possible to help to subtly connect to the reader. By making my model as similar to the reader as possible will help to form a relationship between the iconic star and reader therefore helping them to escape from every day life. The use of escapism relates to the uses and gratifications theory.
As well as using my model as an iconic figure I also carefully chose which bands would feature in the sell lines on my magazine.





 







I chose bands that frequently headlined festivals and also tried to re-create a buzz for old favourites like Sum41. By having this range of news on the cover I hoped this could only further engage my audience as the future of bands they currently and or used to love should be a keen interest to them. This again relates to the uses and gratifications theory of the audiences thirst for knowledge. I have incorporated band who are famous world wide as well as broadcasting smaller bands who may be more well known to a predominantly british audience. This is because each band brings something different to the genre which will appeal to different ages and possibly genders of my target audience. For example younger members may feel a stronger connection to pop punk bands like Blink182 whereas slightly older members may have more of a love for the classic Britpop bands like Oasis.
 
 










This highlights how I've acknowledge how even within my target audience there are different areas that'll appeal stronger to others as each have their favourites.
I haven't included the use of social networking on my front cover as I've kept that to my subscriptions box on my contents page. My reason behind this is because I was trying to keep a stylish, modern and subtle feel to the front cover. I also expect the audience of this age range to figure that there would be a smart phone ap or social networking page for my magazine as it is one of the most important areas in socialisation today. This supports how I have considered my audiences needs and have taken in to account their knowledge. As well as hoping that they'll acknowledge my front cover enough to look inside my magazine.

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